Google Ads (Search, YouTube & More)

GOOGLE ADS · SEARCH, YOUTUBE & PMAX

Be there the moment they search.

Google ads reach people who already want what you sell. We make sure you pay for those people and not the window-shoppers.

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160 five-star Google reviews 200+ projects delivered

best service for your business

What types of Google Ads campaigns are there?

Search ads appear for keywords, Shopping and Performance Max show products across Google's network, YouTube ads run as video, and call campaigns drive phone enquiries. Most businesses start with Search, where intent is highest.

Google Ads (Search, YouTube & More): Search, YouTube, Performance Max and call campaigns that reach people already looking for you.

Laptop showing abstract search result tiles beside a glowing glass play-button sculpture on a dark desk

The problem

What’s really holding you back.

Google Ads (Search, YouTube & More) in action

Broad match keywords, no negative list, a homepage as the landing page and conversion tracking that counts page views as leads. It's a common setup, and it means a large slice of the budget goes on searches that were never going to buy. Smart bidding can't fix bad data; it just spends faster.

What you end up withAd spend concentrated on high-intent searches, with every lead traced back to the keyword that brought it.

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Our approach

Open the box.

We rebuild from search intent. Campaigns are split by what people are actually looking for, matched to landing pages that answer that search, and protected by negative keywords that filter out the wrong traffic. Conversions are tracked properly, including calls and form quality, so automated bidding learns from real customers. YouTube and Performance Max are added when the foundation is ready.

01Keyword research

High-intent searches identified, with budget focused on terms that signal real buying interest.

02Search campaigns

Tightly themed ad groups with relevant ads and the right landing page for each.

03Negative keyword management

Irrelevant searches like jobs, free or DIY blocked continuously to protect budget.

04YouTube ads

Skippable and short video campaigns targeted by intent, interest or your own audience lists.

05Performance Max and Shopping

Product feed and asset groups set up carefully for e-commerce and lead businesses.

06Call and form tracking

Calls from ads, website calls and form submissions recorded as real conversions.

07Ongoing optimisation

Bids, ad copy, search terms and schedules reviewed regularly, not set and forgotten.

Deliverables

What you receive.

Krishva Growth

Google Ads (Search, YouTube & More) · delivery checklist

Account and search-term audit✓
Keyword, intent and negative keyword research✓
Campaign build across Search, YouTube or PMax✓
Ad copy and asset creation✓
Conversion and call tracking setup✓
Weekly bid, budget and search-term optimisation✓

Items6

How we do it

Your roadmap, step by step.

You approve the plan before we build, and you always know which step we are on.

Intent research

We study the searches your buyers use and the ones that waste money.

Structure

Campaigns and ad groups are built so each search meets the right ad and page.

Measure

Calls, forms and purchases are tracked so bidding optimises for customers.

Optimise

Search terms, bids and ads are reviewed weekly and budget follows performance.

Who it’s for

Built for businesses like yours.

Service businesses that win jobs from search

E-commerce stores ready for Shopping and PMax

Brands with Google spend but unclear returns

Companies entering a new market or region

Why it pays off

What it does for your business.

Intent at the moment of need

Reach people actively searching for your service.

Less wasted spend

Negative keywords filter out the wrong clicks.

Every lead traced

Calls, forms and sales tracked to the keyword.

Fast to launch

Visibility from the day campaigns go live.

160★★★★★Google reviews

Reviewed by the people we work for.

160 five-star reviews on Google, each from a client we’ve worked with.

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Why Krishva Growth

Why brands choose Krishva Growth.

Six things you get on every engagement, whichever service you start with.

Strategy first

Every project starts with your revenue goal, not a template.

Specialists, not generalists

Each channel is run by people who do that work every day.

One accountable team

Strategy, creative, tech and media under one roof.

Transparent reporting

Shared dashboards and plain-language updates.

You own everything

Accounts, data, designs and code stay in your name.

Proven by clients

200+ projects, 150+ clients and 160 five-star Google reviews.

FAQ

Questions we hear most.

Anything else about Google Ads (Search, YouTube & More)? Ask us directly.

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Search, Shopping, YouTube or Performance Max: which one?

Usually Search first, because intent is highest. Shopping and Performance Max suit e-commerce, and YouTube builds demand. We'll recommend a sequence based on your goals.

Do you also improve the landing pages?

Yes. Ads and pages are planned together. Our team can build dedicated landing pages for your campaigns when needed.

How do you report results?

A clear dashboard showing spend, leads, cost per lead and, where tracked, revenue, plus a short summary of what we changed and why.

Can you target customers in other countries?

Yes. We set up location, language and currency targeting for each market and can run separate campaigns per region.

Is there a minimum contract?

Paid search needs a few weeks of data to settle. We'll explain the recommended commitment for your plan before you start.