Not just another digital agency.
Growth Calvessa Hotel
Review management for a resort hotel
A review-monitoring and response system for a resort hotel across booking sites and maps listings.
- Client
- Calvessa Hotel
- Industry
- Hotel
- Services
- Online Reputation Management
Concept project: an example of how we would approach this brief. The brand is fictional.
01
The challenge
Reviews were spread across many platforms and replies were slow and inconsistent.
02
Our approach
We set up monitoring in one inbox, wrote a response playbook with tone guidelines, drafted replies for common themes and created a monthly sentiment summary.
Deliverables
- Review monitoring setup
- Response playbook
- Reply templates by theme
- Escalation process
- Monthly sentiment summary
Project gallery
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