Cindervale Realty

Search, Display & YouTube campaigns for a residential project

A Google Ads launch for a new residential development: search for high-intent buyers, display and YouTube for awareness.

Client
Cindervale Realty
Industry
Real estate
Services
Google Ads (Search, YouTube & More)
Cindervale Realty — Search, Display & YouTube campaigns for a residential project

Concept project: an example of how we would approach this brief. The brand is fictional.

01

The challenge

A new project with no brand recognition needed site-visit enquiries from serious buyers, not casual browsers.

02

Our approach

We planned search campaigns around location and property-type intent, designed responsive display banners, scripted a short YouTube bumper and set up enquiry tracking.

Deliverables

  • Search campaign build
  • Responsive display banner set
  • YouTube bumper script & thumbnails
  • Enquiry & call tracking
  • Audience lists
Not just another digital agency.

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