Not just another digital agency.
Growth Selvane Jewellery
Meta ad creative suite for a fine-jewellery label
A Facebook and Instagram creative suite for a fine-jewellery brand: feed, story and carousel ads built around gifting moments.
- Client
- Selvane Jewellery
- Industry
- Fashion & jewellery
- Services
- Meta Ads (Facebook + Instagram)
Concept project: an example of how we would approach this brief. The brand is fictional.
01
The challenge
Their ads were product cut-outs on white, which looked like every other jewellery advert in the feed.
02
Our approach
We wrote angles for gifting, self-purchase and occasions, designed feed, story and carousel creatives, built the campaign structure and set up pixel and conversion events.
Deliverables
- Audience & angle strategy
- Feed, story & carousel creatives
- Campaign structure
- Pixel & Conversions API setup
- Creative testing plan
Project gallery
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