Not just another digital agency.
Growth Sunvessel Solar
Qualified-lead campaigns for a rooftop solar installer
Performance campaigns that generate site-survey requests for a rooftop solar installer, with qualification built into the form.
- Client
- Sunvessel Solar
- Industry
- Renewable energy
- Services
- Performance Marketing & Lead Generation
Concept project: an example of how we would approach this brief. The brand is fictional.
01
The challenge
Leads were plentiful but many were renters or outside the service area, wasting the survey team’s time.
02
Our approach
We added qualifying questions to the lead flow, restructured campaigns by region, created benefit-led creatives and connected lead status back to the ad platforms.
Deliverables
- Lead-qualification flow
- Regional campaign structure
- Ad creative set
- Offline conversion import
- Weekly performance reporting
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